Today is June 1, belongs to the children’s festival. I saw a little girl is playing with his father’s mobile phone game, the screen is beautiful, reminds me of the rage of computer games, Zuma.
Zuma may not by the design and development of FLASH, but the PC, there is indeed a small number of the FLASH game development. Started the year in many interactive marketing projects, we also have a large number of applications FLASH technology development experience games or interactive programs. FLASH enrich the appearance of network marketing year, so I can not help but think freely, FLASH met one day when mobile marketing mobile phones will be wonderful things.
Although there is no clear theory that FLASH technology to the Chinese online advertising market and promote the role, but as the year of the frontline people, I feel it is profound understanding of the value of FLASH technology. In the GIF / JPG ads were popular, advertisers on the monotonous and relatively narrow forms of advertising brought about the contents of the exhibition space carrying capacity has not been very satisfactory.
FLASH technology is at that age, so that advertisers brighten things. And previous monotonous GIF / JPG compared, FLASH front ads are new, very expressive. In the early FLASH various network media advertising is not strictly required number K, and this is the performance of FLASH ads have more of a factor.
I have always felt, FLASH emergence of the Internet is a network marketing to promote an important driving force. FLASH plug-in popularity, so that consumers can be more lively and interesting way of man-machine dialogue, to product promotion is much more colorful.
Today’s mobile ads and marketing era is facing an embarrassing early as the realm of Internet advertising. Carrying a small amount of content, consumer communication monotonous performance is weak. This is also affecting many advertisers an important factor in decision-making. Simply speaking, mobile advertising, especially ads showing the class, such as WAP-BANNER and the associated background, these ads allow advertisers shines lack of that point.
I believe the era of Internet advertising in the same year can be moved by advertisers FLASH technology, in today’s mobile advertising can be effective. Correct the root causes that bring the rich have their impact form of advertising display, to attract the attention of consumers, to better influence consumer, this is the fundamental purpose of advertising.
The good news is, FLASH and contacts from the phone has not stopped since. Some years ago, FLASH technology developer for mobile phones on the launch of the FLASH program FLASH
LITE version, but with the evolution of its technology and improve the performance of the phone itself, cell phones and FLASH will be closer. ADOBE has announced that 2010 would appear to support FLASH10 first mobile phone product. FLASH on the Internet show a strong expression, many network marketing today is the cornerstone to achieve the possible.
In fact, after more than FLASH6 version, FLASH can achieve a variety of performance already entered a stage of another surprising. Actually, today’s cell phone after the installation insert key, much of it is to run a similar program FLASH. The key issue is key to the popularity of the plug.
Judging from the perspective of industry chain, FLASH popularity of the Internet in the field mainly from the two carriages. One is the FLASH its promotion, to attract consumers to enjoy some of the games features, such as FLASH the initiative to install, this cart represents a software extension of the traditional way, with features to attract consumers take the initiative to install the appeal. Another one is the former coach of the power several times, at least in the Chinese market so. The operation of the carriage main impetus came from the mainstream site, as advertisers and advertising agencies on the FLASH favor, mainstream sites are pressing needs of its visitors to be able to install FLASH plugin to view ads better reflect their own media value. So, when you visit the mainstream site, they often take the initiative to ask is whether the need to install plug-ins, this is a very practical way, the penetration in China FLASH played a great help.
But see today in mobile phones, the first self-promotion on behalf of this carriage has not yet run at full speed, followed by the media to promote the FLASH plug-in approach in the mobile phone has its particularity, In addition, as advertisers on the application of FLASH in the demand for mobile phones not very obvious, all the second carriage of the operation of vehicles for quite some time. This is the impact of applications on mobile phones today FLASH major factor.
But mobile phones can also be obtained from the direction of the development of other things FLASH, which the client browser is a forward who has the potential. The client browser in the phone field of competition, ask the browser as much as possible with more valuable features. Obvious of which is to support FLASH, and RSS-capable browser software. With the promotion of the software, FLASH plug-in will be widely installed. In support of FLASH cell phone up to a certain extent, advertisers and advertising agencies will be targeted to support FLASH introduction of targeted new mobile phone advertising. This may activate the field of traditional Internet traffic that year that the first two carriages of the operation.
Of course there are some more direct way, if ADOBE companies and carriers to reach a tacit understanding, will FLASH plug-in as a standard mobile phone operator, then you can do quickly in the short term popularity. This is also the exclusive mobile phone industry chain as a way forward.
Although we do not good to say, in the end is the carriage will be FLASH close contact with the cell phone the main driving force, but we can clearly see the inevitability of the future of this combination. We can look to the future use of FLASH technology launched mobile advertising market.